The project was a directed by Nike DTC and Engin Creative. The overall design look and feel was created for Nike stores worldwide. Each part of the design was created to tie together seamlessly with the interior elements and initiative zones to the exterior windows. Graphics, SketchUp renderings, 2D and 3D work in Photoshop and Illustrator were utilized in this project to translate it into different window and store configurations across the globe.

Final images of the Take Every Advantage campaign show you the overall cohesiveness of the project. Sketches to renderings to final build give you an idea of the process.